Glenroy Bakery - Rising to the Top of Search Results
Services
Growth Marketing Search Engine Optimisation
Platforms
Google and Bing
Project results
100%+
Increase in Organic Traffic
3K
More Visitors Per Month
Client: Glenroy Bakery
Industry: Food
Challenge:
Glenroy Bakery, a beloved local bakery in Glenroy, Melbourne, sought our expertise to increase its online visibility and attract more customers through its website. It was challenging for the internal team to generate consistent organic traffic, hindering their ability to reach a wider audience.
Solution:
Double Bricks Digital implemented a comprehensive SEO strategy to boost Glenroy Bakery’s organic visibility and search performance.
Project execution
- Technical SEO Audit & Optimisation: We began with a thorough website audit, identifying and resolving critical technical SEO issues, including crawling and indexing problems. This ensured search engines could effectively access and understand the website's content.
- Meta Tag Optimisation: We meticulously optimised meta titles and descriptions to improve click-through rates from search engine results pages (SERPs).
- Internal Linking Strategy: We restructured the website's internal linking to enhance navigation and distribute link equity effectively, improving overall site architecture.
- Content Strategy Development: We crafted a data-driven content strategy focusing on relevant keywords and user intent, aligning with Glenroy Bakery's target audience.
- Consistent Content Creation: We regularly published high-quality, informative content, including blog posts and articles, to establish Glenroy Bakery as an authority in the food industry.
- Strategic Backlink Building: We implemented a targeted backlink acquisition strategy to improve the website's domain authority and search engine rankings.
Project results
Client Testimonial
